Wideframe

Wideframe is an AI agent designed to accelerate the 75% of video production tasks that occur outside the Non-Linear Editor (NLE). It enables teams to optimize their video workflows by linking their video libraries to Wideframe, allowing the context-aware agent to assist with search, editing, and generative tasks. The high-performance desktop application operates across the filesystem and supports native handling of Adobe Premiere Pro (.prproj) files. Since its launch, Wideframe has been adopted by over 50 brands and agencies, many of which produce numerous videos weekly for advertising or social media. The development process revealed that a significant portion of video work occurs outside the NLE. Clients typically prefer finalizing videos in Adobe Premiere Pro or DaVinci Resolve, spending minimal time in the NLE itself. Users invest 4-5 times more weekly hours on tasks such as research, writing briefs, video searching, scrubbing, organizing sequences, producing rough drafts, obtaining feedback, and generating additional content to enhance their footage. Wideframe aims to provide substantial value in these areas, aspiring to become the primary workspace for collaboration between people and agents to maximize video output. Feedback from early users highlights the efficiency gains Wideframe offers, with one user noting that it saves editors two hours per day, allowing them to focus more on quality and productivity without stress. Another user expressed amazement at Wideframe's ability to automatically watch, rename, and organize 24 videos in just three minutes.